Maro World: Largest family entertainment center on the Adriatic to be built in Dubrovnik
- by croatiaweek
- in Travel
The largest tourism company in Croatia, Valamar Riviera, and AZ pension funds plan to invest €32 million in Dubrovnik in 2023 as part of the investment cycle of Imperial Riviera, following the recapitalization of Dubrovnik hotels.
The investments include upgrading the Valamar Tirena hotel from a 3-star to a 4-star rating, improving services and facilities in the Valamar Lacroma Dubrovnik and Club Dubrovnik Sunny by Valamar hotels, and constructing Maro World, the largest family entertainment center on the Adriatic.
The former Popiva restaurant and Exodus club will be transformed into Maro World, the largest family entertainment center on the Adriatic, with an area of 1,800 m2 equipped with numerous educational and entertainment facilities for children of all ages.
Valamar Tirena hotel is undergoing complete renovation of its accommodation units, lobby, reception, restaurants, bars, and outdoor pool with new water slides. This will make it Valamar’s third 4-star hotel in Babin kuk and operate under the Valamar Hotels & Resorts brand.
The Valamar Lacroma Dubrovnik hotel is renovating its luxurious V Level rooms and apartments, show-cooking restaurant, premium a la carte restaurant, hotel lobby bar, and outdoor pool bar, as well as its hotel wellness center Balance Mediterranean Spa by Valamar, which will have a spacious indoor pool.
The Hotel Club Dubrovnik Sunny by Valamar, which will be rebranded and repositioned as Sunny Plus Hotel by Valamar, will have 103 rooms completely renovated, with the rest of the accommodation units partially renovated and remodeled. The reception and lobby areas, outdoor pool with a new slide, equipment and lounge bar, and restaurant with a terrace will also be updated.
Tomislav Dumančić, director of the Dubrovnik and Dalmatia region in the Valamar Riviera, stated that in addition to investing in the tourism portfolio, they are focusing on improving working conditions to keep the local workforce in Croatia. This year, an additional €20 million will be invested in increasing workers’ wages, and last year, they opened a fifth Valamar House in Dubrovnik, in which more than €11 million was invested. Valamar House is an initiative that provides quality accommodation and food for seasonal workers during their stay in the destination.
These investments are part of this year’s large investment cycle in the amount of €58 million in the development of the tourist portfolio and improvement of the tourist offer in Croatia.
As the leading Croatian tourism company and a leader in the field of sustainable business, Valamar aims to achieve carbon neutrality in the first and second scope, hire and retain the largest number of local employees, invest in the development of destinations, and have a high share of domestic production and local products in the food and beverage segment.
By 2025, Valamar plans to invest €50 million in destinations and social impact to improve the communities in which it operates and strengthen the recognition of Croatia as a recognizable tourist destination.