ROVINJ, 4 May 2020 – Croatian visual communication studio Trumpić/Prenc have won the Best of Show award at this year’s European Design Awards.
The Roving-based studio beat all the submitted works from all over Europe for the City Pools of Pula-Pola project, which was also awarded the Gold award in the Signaling category.
Trumpić/Prenc also won another Gold in the Food and Drink Packaging category for the design of a bottle of Istrian olive oil brand Latini. This is the biggest success for Croatian designers so far in the prestigious competition, whose jury consists of critics, editors, and authors from 11 reputable European design magazines.
The study team, comprised of Sara Prenc Opačić, Anselmo Tumpić, and Anton Licul Grk, designed the overall visual identity and internal signaling of the Pula City pools.
“We are delighted to have won this major challenging project for a 6,000-square-foot facility. Our goal was to enrich the architecture itself, which we did by using the classic signaling icon in part of the object, while in the second part, these icons animated and through communication, we achieved communication with the object itself,” said creative director Anselmo Tumpić.
The basic element of visual identity and signaling are the white and blue lines, which run through all the spaces and serve as a background for various illustrations of certain contents, as well as the sights of the city of Pula. “I am particularly pleased with this award, among other things, because I spent 13 years at the pools myself. Swimming is not exactly the most visually attractive sport. When they enter the pool, the swimmer only has a line to follow and his head. This was not the easiest task for us, but we were able to satisfy everyone – from swimmers, through citizens and architects, to the expert public,” said Director Sara Prenc Opačić.
The packaging for the Latini olive oil brand, a centuries-old family tradition inspired by a plaid shirt, also won a prestigious international Red Dot: Best of the Best design award last year and a silver award at the IdejaX competition.
Due to the coronavirus pandemic, this year’s European Design Awards ceremony in Valencia was canceled and the winners were announced online, via Youtube.