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Croatia promoted at prestigious Paris museum for the first time 

Davor Rostuhar, Danijela Mihalic-Durica, Kristijan Stanicic, Martina Bienenfeld (Photo: HTZ)

An exhibition titled ‘Croatia Full of Colours’ (Croatie. Pleine de couleur) by photographer and travel writer Davor Rostuhar has opened in Paris at the Carrousel du Louvre, which is part of the Louvre museum. 

This is the first time in history that a Croatian exhibition has been held as part of the most-visited museum in the world, the famous Louvre. Visitors will have the chance to see 26 stunning photos showcasing all regions of Croatia and its natural beauty, culture and heritage through the lens of Rostuhar.

The exhibition, which is organsised by the Croatian National Tourist Board (HTZ), representatives of the Croatian Tourist Board in France and the Zagreb Tourist Board, also features informative and promotional tourist content about Croatia.

(Photo: Davor Rostuhar)

The exhibition will close on 20 November with around 3 million visitors expected to visit. 

“We are proud of the strong friendship that connects our countries. This cooperation gives us the opportunity to promote Croatia in the heart of Paris, as France is one of the most important markets for Croatian tourism and this year it grew at a high rate of 8%. The French recognize Croatia as a land of rich cultural and historical heritage and quality eno-gastronomy, and we are additionally looking forward to the growth of French interest, besides favourites Dubrovnik and Split, for destinations and regions like Zagreb, Istria, Kvarner and Slavonia,” said Kristijan Staničić, HTZ director. 

(Photo: HTZ)

“This unique opportunity to represent our country and the capital Zagreb in the city of Paris is remarkable because around three million visitors, not only from France but from around the world, will see at least part of the beauty of Zagreb and Croatia. With this exhibition, we emphasize culture that, according to UNWTO, is one of the main motivators of all travels. Recently Zagreb recorded two million overnight stays a month earlier than last year and Davor Rostuhar’s exhibition, I believe will attract new visitors and thus continue positive tourism growth that the capital of Croatia as the most important cultural destination has recorded from month to month,” Zagreb Tourist Board director Martina Bienenfeld said. 

The opening was attended by Prime Minister of Croatia Andrej Plenković, Minister of Tourism Gari Cappelli, Minister of Culture Nina Obuljen Koržinek, Staničić, Bienenfeld and HTZ representative in France Danijela Mihalić Đurica. 

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