Decanter launches first licensed Croatian edition of its global wine bookazine

(Photo credit: Future/Decanter)

ZAGREB, 9 January 2026 – The internationally renowned wine media brand Decanter is entering the Croatian market for the first time with a licensed premium publication, marking a significant milestone for wine culture and specialist publishing in the region.

The first Croatian edition of the bookazine Decanter Presents: A Guide for Wine and Travel Lovers is scheduled for release at the end of March and will be published entirely in the Croatian language.

Decanter, considered one of the most influential voices in the global wine industry since the 1970s, is best known for its expert wine analysis, authoritative reviews and in-depth reporting from leading wine regions worldwide. Alongside its monthly magazine, Decanter produces special bookazines that offer curated, long-form editorial content focused on wine culture, destinations and global trends.

Until now, Decanter bookazines have been available only through selected international channels. Croatia has become one of the first markets in Southeast Europe to receive a licensed local edition.

The Croatian edition will be published in print format and distributed not only in Croatia, but also in Slovenia, Bosnia and Herzegovina, Serbia and Montenegro, extending its reach across the wider region.

The publication is aimed at wine professionals as well as a broader audience of consumers interested in high-quality wine content, wine tourism and premium travel experiences. Editorial coverage will include both global and Croatian wine regions, established and emerging destinations, grape varieties and best practices within the wine industry.

(Photo credit: Future/Decanter)

The project brings together Decanter’s international experts, experienced wine journalists and respected commentators on global wine trends, with Croatian journalists contributing to the locally produced content.

Dijana Grgić, publisher and owner of the Croatian licence, described the launch as a major step forward for the regional wine scene.

“This is an important moment for Croatian wine culture. A licensed Decanter bookazine, distributed across five Southeast European markets, opens the door to new trends in wine and travel while strengthening wine education and awareness in the region. I believe Croatian readers will recognise its value and find inspiration both for choosing wines and planning future journeys,” said Grgić, who is also known as the founder and editor of VinumIN magazine.

The first Croatian edition of Decanter Presents: A Guide for Wine and Travel Lovers will be priced at €15 and available from March at selected kiosks, specialist wine shops and via subscription.

(Photo credit: Igor Šeler/Kutjevo d.d.)

Decanter is published by British media company Future and reaches audiences in more than 90 countries through its print, digital and social media platforms, connecting wine professionals and enthusiasts worldwide.

Representatives of Future welcomed the Croatian launch, highlighting the importance of expanding Decanter’s trusted expertise to new audiences.

“Future and Decanter are delighted to announce the first Croatian edition of Decanter Presents: A Guide for Wine and Travel Lovers. This new publication brings Decanter’s established wine authority to a wider regional readership, and we are particularly pleased to be working with a new partner to reach passionate wine lovers in Croatia and neighbouring markets,” the company stated.