Croatia’s famous Chocolate-coated tea biscuits ‘Domaćica’, which have been a favourite for generations, are now available in a brand new flavour.
Made by Kraš, Domaćica has been a permanent figure in kitchens the for 60 years in and outside of Croatia. Now a new limited edition has been released – white chocolate and raspberry.
It is not the first new variant for Domaćica, which also come in milk chocolate, white chocolate, dark chocolate and with coconut.
The release will be backed by a new marketing campaign featuring Croatian and Barcelona footballer Ivan Rakitić.
Rakitić has been the face of Domaćica ever since he set social media on fire after he posted a photo of himself, Douglas Pereira, and Neymar eating Domaćica biscuits after they won the FIFA World Club Cup in Japan.
The photo was viewed by over 5 million people on Facebook and 700,000 people on Rakitić’s Instagram and Twitter profiles in just the first 24 hours.