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Croatians up beer consumption, survey shows

Croatians drinking more beer

ZAGREB, June 28 (Hina) – A total of 84.5% of Croatians drink beer and 8.8% do it every day, which is 3.7% more than two years ago, a survey shows. 

The survey was conducted in May 2020 by Ja Trgovac magazine and the Hendal market research agency on a representative sample of citizens aged 16 years and over.

It showed that 84.5% of the respondents drink beer, 2.8% fewer compared with a survey carried out two years ago before the world football championship in Russia. However, the number of those who drink beer every day increased from 5.1% to 8.8%.

Some 36% of those interviewed said that they drink beer several times a week, an increase of 6.3% from the previous survey, while 18.8% said they do so once a week, up from 12% two years ago. Slightly over 24% consume beer several times monthly, 7% once a month and 4.8% several times a year, markedly down from 17.3% in 2018. Only 0.1% drink beer fewer than several times a year, compared with 5.5% two years ago.

More than half of the respondents, namely 56.2% (up 5.3%), drink beer at home or at friends’ or relatives’, while the number of those who enjoy a pint in a pub or a restaurant fell by 5.4% to 28.1%. The number of people who equally drink beer at home and in a pub remained unchanged at 15.6%.

The number of people who like industrially-brewed beer rose from 70.8% to 76.2%, while the number of those who prefer craft beer increased from 8.9% to 9.4%.

By far the most popular type of beer among Croatians is lager or pilsner (76.9%), ahead of fruit-flavoured lagers (7.9%), ale (6.5%), wheat beer (3.9%), stout (2.8%) and alcohol-free beers (2%).

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