Spotify launches in Croatia
- by croatiaweek
- in Business
ZAGREB, 15 July 2020 – Swedish music streaming and media services provider Spotify has launched in 13 new markets on Tuesday, including Croatia.
With the new markets, the popular streaming service is now available in 92 markets around the world.
Spotify has a large music streaming catalogue of over 50 million tracks, 4 billion playlists and thousands of podcasts. Along with Croatia, the service is now available in the following markets.
•Bosnia & Herzegovina
Spotify’s Vice President of Markets and Subscriber growth, Gustav Gyllenhammar said that Spotify’s arrival in 13 European countries is “a big step forward in our overall global growth strategy”.
“A fundamental piece of that strategy is staying connected to global culture while allowing room for local adaptation, and we’ve certainly achieved that with these launches.”
By launching in these 13 markets, Spotify says they are adding room for billions of creator- and fan-built playlists to be added to the mix so users can find a playlist for any mood or moment. The Spotify for Artists platform, which offers tools that help artists, managers, and labels track real-time statistics for new releases, understand their audience, connect more deeply with fans, and run their business, will also be available in these markets.
All 13 markets will be able to enjoy the ad-supported Spotify app for free and users can upgrade to Spotify Premium for the ultimate Spotify experience.
Today, Spotify is the world’s most popular audio streaming subscription service with a community of more than 286 million users, including 130 million Spotify Premium subscribers.