“How much are we really worth and how do other people find out?”, asks successful Croatian export Nenad Bach, and he will answer that question and more in his 1-day seminar titled “Branding Croatia in the World”, which is to be held in Pula on 21 July…
Born in Croatia, Bach has lived and worked for the last 30 years in New York, where he founded “CROWN” (Croatian World Network), one of the first and most influential Croatian portals outside of Croatia which has systematically promoted the best of Croatia’s presence in the world for over 15 years.
As a musician, Bach has shared a stage with some of the world’s biggest names, including Bono (U2), Luciano Pavarotti, Bruce Springsteen, Leonard Cohen and others. In the early 1990s, has was active in collecting humanitarian aid for Croatia during the war and become the unofficial ‘spokesman and lobbyist for Croatia in the United States.
Bach was received by US President Bill Clinton in the White House, and also participated in the inauguration of Barack Obama as US President. He has also mixed with the likes of the British princess Lady Diana, Paul McCartney, Rod Stewart, Tony Bennett, John Malkovich, Martin Sheen, Larry King and other famous faces from the royalty to show business.
Working daily on connecting industry in his homeland with fresh capital and investments from the Diaspora, and also having the privilege as being a person of the utmost trust to a number of American Croats and successful businessmen who want to invest in Croatia, Nenad is in an excellent position to give the best advice on how, and in which way to invest and how to also attract foreign investment.
Whilst a guest on a Croatian television show a few years ago, Bach outlined off the cuff six excellent suggestions about branding Croatia and gave advice on how to set that up and how to think. A feature documentary film titled “Everything Is Forever” has been shot about him, winning several awards at film festivals in America and Europe. Bach was also a speaker at the TEDxZagreb conference held in Zagreb.
Those interested in attending the seminar, which is limited to 18 candidates, can contact for more information: [email protected]