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Kristjan Stanicic_Predstavljanje rezultata (1)

Croatia has reported a promising start to the 2025 tourist season, with data from the eVisitor system showing a 4 percent increase in both arrivals and overnight stays in the first six months of the year compared to the same period in 2024. Between January and June, Croatia recorded 7.5 million tourist arrivals and 29.3 million overnight stays. Coastal regions contributed the most, with the Adriatic coast accounting for 27 million overnight stays, a 4 percent rise. The city of Zagreb saw 1.2 million overnight stays, marking a 2 percent increase, while continental Croatia recorded 1.1 million overnight stays, up 1 percent. Minister of Tourism and Sport, Tonči Glavina, highlighted the results as proof of Croatia’s competitiveness as a tourist destination. “All indicators – from physical to financial performance and transport statistics – are positive. We recorded over 260,000 more arrivals and over a million more overnight stays compared to last year, with air traffic improving by 11 percent overall,” Glavina stated. He also revealed that in the first quarter alone, revenue from foreign tourists increased by 54 million euros. Glavina praised the efforts of the entire tourism sector and emphasised the role of the government in providing a strong strategic and legislative framework that continues to position Croatia as a year-round destination. Leading Regions and Destinations Among the counties, Istria led with 8.6 million overnight stays (up 2 percent), followed by Split-Dalmatia County with 5.2 million (up 3 percent), and Kvarner with 4.7 million (up 6 percent). Other notable performers include Zadar County (3.3 million, up 3 percent), Dubrovnik-Neretva County (2.9 million, up 3 percent), Šibenik-Knin County (1.4 million, up 7 percent), and Lika-Senj County (831,000, up 5 percent). Top-performing destinations included Dubrovnik, Rovinj, Zagreb, Split, Poreč, Umag, and Zadar. Kristjan Staničić, Director of the Croatian National Tourist Board, pointed to Croatia’s continued growth as a Mediterranean hotspot. “The growth in tourist traffic is a result of the collective efforts of public institutions, the private sector, and local communities, supported by strong international promotion. Growth in the pre-season also confirms the success of our work in developing year-round tourism,” said Staničić. Source Markets and Accommodation Trends The largest number of overnight stays came from tourists from Germany (5.8 million, up 2 percent), Croatia (4 million, up 11 percent), Slovenia (2.8 million, up 5 percent), and Austria (2.7 million, up 4 percent). In terms of accommodation types, hotels led with 9.5 million overnight stays (up 3 percent), followed by private households with 8.5 million (up 5 percent), and campsites with 5.6 million (up 3 percent). June Sees Double-Digit Growth June 2025 proved particularly strong, with 3.3 million arrivals and 16.2 million overnight stays. Compared to June 2024, this represents a 9 percent rise in arrivals and a 12 percent increase in overnight stays. German tourists again led the way with 4 million overnight stays in June alone – a striking 48 percent increase. Tourists from Croatia, Slovenia, and Austria also contributed significantly, each recording an 11 percent increase.

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