Croatia’s Infobip turns 20 after building a global tech empire
- by croatiaweek
- in Business
Infobip’s Zagreb campus (Photo: Infobip)
Croatian technology company Infobip is marking two decades in business with continued international growth and a major transformation of its operations around artificial intelligence.
Founded in Vodnjan in 2006 by Silvio Kutić and Izabel Jelenić, the company now operates on every continent, with more than 70 offices and around 3,500 employees.
More than 1,500 employees are based in Croatia and Bosnia and Herzegovina. The company is also preparing a new campus in Sarajevo, which would become its third major campus after Vodnjan and Zagreb.
Infobip recorded global revenue growth of 17.5% last year compared with 2024, while earnings before tax increased from €130 million to €200 million, Lider.hr reported.
The company expects revenue to grow by a further 20% in 2026 and anticipates continued growth in profit.
One of the most striking figures is the company’s exposure to the United States. Around 53% of Infobip’s total revenue now comes from the US, making North America its largest regional market.
Despite that concentration, Europe remains strategically important. Infobip is participating in the European IPCEI-CIS project, which involves more than 110 companies and aims to develop next-generation communications infrastructure.
Artificial intelligence is becoming central to the company’s next phase.
Technical director Izabel Jelenić said the company views AI not simply as another software tool but as a fundamental change in how businesses operate.
Infobip is therefore training employees across the company, including people working in finance and legal departments, rather than limiting AI education to engineers.
The company is also investing in data centres, with demand increasing as AI applications require greater computing capacity.
At its annual Infobip Vision event in Istria, clients from 39 countries and employees from 22 countries gathered to examine the company’s latest technology.
Among the products showcased was AgentOS, Infobip’s AI platform designed to allow businesses to create AI agents capable of carrying out increasingly complex tasks.
The company said its next phase would focus on AI-powered products, services and communications.
For Croatia, Infobip’s growth provides another example of a technology company founded outside the country’s largest cities developing into a genuinely global business.
