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Baranja Kulen Receives Prestigious Best Buy Award

Baranja Kulen gets Best Buy Award (photo credit: belje.hr)

Baranja Kulen gets Best Buy Award (photo credit: belje.hr)

Baranja Kulen presented with prestigious Best Buy Award…

Baranja Kulen is prepared according to a traditional recipe and is a market leader in Croatia. The people of Baranja, a micro-region in the east of Croatia, have been preparing kulen, which is a smoked pork sausage, in a traditional way for over 100 years.

The pig meat is finely chopped, carefully seasoned with paprika, stuffed and pressed into bags made of pork intestine, and formed into links that are usually around 10 cm in diameter, and up to three times as long. The pieces of kulen are smoked for several months, using certain types of wood. After the smoking they are air-dried for another several months. This process can last up to a year.

The traditional time of producing kulen is during autumn. Kulen matures during the winter and develops its full taste by the following summer.

Branja Kulen (photo credit: Frka)

Branja Kulen (photo credit: Frka)

Baranja Kulen meat is low-fat, rather brittle and dense, and the flavour is spicy with the hot red paprika bringing it aroma and colour, and garlic for additional spice.

Baranja Kulen is protected by Geographical Indication (GI) status from the Food and Agriculture Organization of the United Nations and now it has a Best Buy Award to go with it.

The Best Buy Award medal is a clear indicator that products and services meet strict quality standards while being reasonably priced. Best Buy Awards research is conducted in accordance with the provisions of the International Code on Market and Social Research passed by the International Chamber of Commerce and World Association of Research Experts. Best Buy Award surveys have been conducted in around 20 international markets.

Baranja Kulen gets Best Buy Award (Press)

Baranja Kulen gets Best Buy Award (Press)

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